clariti 1 day: My Lens of Choice for New Wearers

by Jennifer L. Stewart, OD

Like many of my colleagues, I have seen a significant uptick in spectacle wearing patients who are now interested in contact lens wear- both part time and full time.  Many cite masks as the reason- patients who are still wearing masks at their workplace often feel frustrated by fogging when wearing their glasses.  Other patients are starting to visit gyms, see friends socially, and travel again- and are looking to have independence from their glasses.  I have seen interest from patients of all ages as well.  Young people are back in the swing of sports, and activities, and may be looking to improve their performance.  Working patients are heading back to the office more frequently, and want a change from glasses when seeing their colleagues in person.  Presbyopic patients are discovering contact lens options to replace their progressive lenses and reading glasses, and are excited about the new technology available to them.  Time and time again, I reach for a lens from the clariti 1 day family for my patients who are new to contact lenses.

Why is the clariti 1 day lens my first choice for new and first time wearers?  Patients can have a preconceived notion of how much contact lenses cost, especially one day lenses.  Many have “heard” how expensive they are, and are worried about a significant investment in something new.  For me, clariti 1 day is my “workhorse” lens, providing my patients with a healthy* wearing experience at a very reasonable cost[1].  I explain to patients that my goal is to get them into the lens that will provide the clearest, sharpest vision for them while offering a healthy* wearing experience.  The clariti 1 day family provides my patients a silicone hydrogel lens, at a price comparable to a hydrogel 1-day lens.[2]  I primarily use silicone hyodgel lenses due to their high Dk/t, so I know my patients are getting enough oxygen to their corneas.[3]  Patients notice their eyes feel less dry, the lenses are more comfortable,[4] and their eyes are less red3.  The affordability of the clariti 1 day lens[5], along with the incredible ocular health benefits it provides*, makes it an excellent choice for new wearers who may be cost sensitive.

I also look for a lens family that can provide my patients with a broad parameter range, so if their prescription does change, I don’t have to necessarily refit them into another lens.[6]  The clariti 1 day family includes sphere, toric and multifocal lenses, so patients who like the material can stay in the lens, no matter their prescription.6  I use the clariti 1 day toric often, as patients appreciate the sharp, clear vision it provides.[7]  In addition to the silicone hydrogel material, the clariti 1 day toric lens features front surface aspheric optics, back surface aspheric peripheral zones and a smooth gradient ballast.  Many new toric wearers can remark that they “feel” their lens, or have lens awareness, especially those wearing a toric in one eye and a sphere in the other.  I find that design of the clariti 1 day toric helps these patients, as they have less lid/lens interaction for better comfort and stability.

My presbyopic new wearers really appreciate the optics[8] and comfort[9] of the clariti 1 day multifocal.  These patients can often be forgotten, as there is a perception that they can take more chair time than some other patients.  However, I find that starting them in the clariti 1 day multifocal significantly decreases the time needed to fit them successfully and how many times they return to the office.§  By using OptiExpertÔ, I often find that my first (or possibly second) combination of lenses is the preferred lens by my patient.[10]  These fittings take just a few minutes longer than my sphere patients, and they are often the most rewarding for me.[11]  The low add profile for early/medium presbyopes and the high add profile for higher presbyopes significantly decreases the time needed with these patients.  The silicone hydrogel material provides them with all day comfort.[12] in the older population.  Successful, happy multifocal patients are one of my biggest referral sources- they love to share with others how happy they are to be independent of spectacles!  I had a presbyopic patient that I fit with clariti 1 day multifocal lenses – she was out to dinner with 5 friends and was the only one not to pull out reading glasses.  The five friends all scheduled appointments with me to also be fit in multifocal lenses!  Many of us hesitate to bring up multifocal contact lenses to our presbyopic patients because of the perceived lack of success and increased chair time- I have had a total shift because of clariti 1 day multifocal- I make it my goal to offer multifocal contact lenses to ALL presbyopic patients.

New to contact lens wearers may also be concerned about waste when presented with 1 day lens options.  I love to share with these patients that not only is clariti 1 day a healthy* lens option for them, it is also the first[13] net plastic neutral[14] contact lens in the US[15].  Every box of clariti 1 day lenses (including the plastic in the lens, the blister, adhesive, packaging laminates and the plastics in the ink for printing) is offset by Coopervision purchasing a credit from Plastic BankÒ.  Plastic Bank converts an equal amount+ of ocean bound plastic through their global network and returns it to the supply chain.  Patients are very interested in finding out more about net plastic neutrality and sustainability, and I have also found this conversation to be a great source of patient referrals.

clariti 1 day continues to be my lens of choice for my new and first time wearers.  The comfort and handling[16] of the lens, thanks to its silicone hydrogel material, at an affordable price,1 make it the first lens I reach for.  I feel confident that I can keep these patients in the clariti 1 day family, no matter how their prescription changes.[17]  I also feel good knowing the lens I am selecting for my patients is a sustainable choice.



*With high oxygen delivery for daily wear, SiHy materials minimize or eliminate hypoxia-related complications.

†63% agreed, p=0.049.

‡Data on file, CooperVision; clariti® 1 day offers whiter eyes than 1-DAY ACUVUE® MOIST®.

҂ After 6 hours wear.

§ Based on retrospective analysis of 26 patients (52 eyes) with subjective refractions ranging between +5.00D to -6.00D and ≤ -1.00 D cylinder.

+ Amount is defined as weight.


[1] CVI data on file 2022. Verve Online Survey with US ECPs who fit clariti® 1 day or private label version. n=121 (79% strongly agree/agree).

[2] CVI data on file, 2020. prospective, double masked, bilateral, randomized cross-over dispensing 1-week study, with clariti® 1 day and 1-DAY ACUVUE® MOIST in FRP SiHy wearers. N=55; p<0.01.

[3] Brennan NA. Beyond Flux: Total Corneal Oxygen Consumption as an Index of Corneal Oxygenation During Contact Lens Wear. Optom Vis Sci. 2005;82(6):467-472.

[4] CVI data on file, 2019. Randomized, controlled, bilateral 1-week DD dispensing study with clariti® 1 day and DAILIES AquaComfort Plus, single site UK, n=70. 63% agreed, p=0.049.

[5] CVI data on file 2022. Verve Online Survey with US ECPs who fit clariti® 1 day or private label version. n=121 (79% strongly agree/agree).

[6] CVI data on file 2021; Rx coverage database n=203,946 eyes; 14 to 41 years for clariti® 1 day sphere and clariti® 1 day toric; 42 to 70 years for clariti® 1 day multifocal. Combined 82.2% coverage.

[7] CVI data on file 2019. Multi-visit study to assess handling performance and dehydration characteristics for 4 DD CLs in 20 CL wearers.

[8] CVI data on file 2019. Prospective, bilateral, subject-masked dispensing study for 2-weeks DW with clariti® 1 day multifocal. N=48 habitual soft multifocal contact lenses wearers at 2 sites in North America.

[9] CooperVision data on file, 2019. clariti® 1 day Wearer Experience Survey conducted online in U.S., n=298: sphere, toric or multifocal; habitual FRP, DD, and new wearers who purchased clariti® 1 day; strongly or somewhat agree.

[10] Woods J et al. Validation of a multifocal contact lens online fitting app. BCLA poster presentation 2019. Retrospective analysis refraction data with OptiExpert™ (n=96 eyes) with Rx range +5.00 to -6.00DS, ≤ -1.00DC; ADDs +1.50 to +2.50D.

[11] CVI data on file, 2013. Fitting assessment of c1dMF (n=22) and c1d (n=15) at 5 UK sites. Difference in average total chair time c1d 19 minutes and c1dMF 24 minutes.

[12] Orsborn G, Dumbleton K. Eye Care Professionals' Perceptions of the Benefits of Daily Disposable Silicone Hydrogel Contact Lenses, Contact Lens and Anterior Eye; 42 (2019) 4:373-379. CVI data on file, 2018. Survey results of ECPs in US, UK and Japan, n=300.

[13] clariti® 1 day is defined as orders and includes clariti® 1 day sphere, clariti® 1 day toric, and  clariti® 1 day multifocal product sold and distributed by CooperVision in the US.

[14] Net plastic neutrality is established by purchasing credits from Plastic Bank. A credit represents the collection and conversion of one kilogram of plastic that may reach or be destined for waterways. CooperVision purchases credits equal to the weight of plastic in clariti® 1 day orders in a specified time period. clariti® 1 day plastic is determined by the weight of plastic in the blister, the lens, and the secondary package, including laminates, adhesives, and auxiliary inputs (e.g. ink).

[15] Based on top 4 global contact lens manufacturers. CVI data on file, 2022.

[16] CVI data on file 2022. Verve Online Survey with US ECPs who fit clariti® 1 day or private label version. n=121 (88% strongly agree/agree).

[17] CVI data on file 2022. Verve Online Survey with US ECPs who fit clariti® 1 day or private label version. n=121 (74% strongly agree/agree).

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