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Practitioner home > ECP Viewpoints℠ > Practitioner Blog
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Say Yes to More Patients with Made-to-Order Contact Lenses

Biofinity® XR toric and Biofinity® toric multifocal can open doors that some patients with unique prescriptions previously thought weren’t possible.

  • Read more about Say Yes to More Patients with Made-to-Order Contact Lenses
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We Believe in MADE BETTER: CooperVision Launches Its Next Step in Sustainability

The MADE BETTER™ Promise is about making smarter, more sustainable choices for our participating contact lenses, starting with the MyDay® family.*1

  • Read more about We Believe in MADE BETTER: CooperVision Launches Its Next Step in Sustainability
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Calling Future ODs: Join the Myopia Collective’s First Class of Student Change Agents

For the first time, The Myopia Collective is welcoming Student Change Agents to join OD Change Agents in its mission to drive the practice of myopia management as standard of care.

  • Read more about Calling Future ODs: Join the Myopia Collective’s First Class of Student Change Agents
Logo of the Myopia Collective, a partnership between CooperVision and the American Optometric Association
CooperVision and the American Optometric Association Open Applications for Change Agents in The Myopia Collective

The program enters its third year with expansion across 15 states and introduces student change agents.

  • Read more about CooperVision and the American Optometric Association Open Applications for Change Agents in The Myopia Collective
picture of blocks that spell out Gen Z
From X to Z: Unpacking the Generational Divide in Contact Lenses: Part 1

Dr. Roxanne Achong-Coan delves into how Gen Z, Millennials, and Gen X prioritize different aspects of their contact lens experience.

  • Read more about From X to Z: Unpacking the Generational Divide in Contact Lenses: Part 1
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3 Shifts to Help Parents See the Value of Early Myopia Treatment

Dr. Adam Peiffer shares his top 3 myopia management pivots that can improve a practice’s approach to treatment and more.

  • Read more about 3 Shifts to Help Parents See the Value of Early Myopia Treatment
 Huong Trinh, third-year optometry student at Western University of Health Sciences
Building Balance in Optometry School

Western University of Health Sciences student Huong Trinh describes how to maintain balance in optometry school, become a stronger student doctor in clinic and stay grateful through it all.

  • Read more about Building Balance in Optometry School
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CooperVision’s Karen Walsh Appointed to Boards of IAPB and Optometry Giving Sight

Supporting its mission to eradicate preventable blindness, CooperVision is Optometry Giving Sight’s largest all-time donor and a Global Gold Sponsor of the organization.

  • Read more about CooperVision’s Karen Walsh Appointed to Boards of IAPB and Optometry Giving Sight
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A Decision Built on Trust: Parents Want MiSight® 1 day for their Children with Myopia

These videos with real parents share the real difference MiSight® 1 day is making in their children’s lives.

  • Read more about A Decision Built on Trust: Parents Want MiSight® 1 day for their Children with Myopia
CooperVision recently donated 900 plus books from its elementary school inspired trade show booth to The Ron Clark Academy in Atlanta.
CooperVision® Elementary’s Legacy Lives on Through Its Books

The company donated more than 900 books from its recently retired trade booth to The Ron Clark Academy middle school in Atlanta, GA. 

  • Read more about CooperVision® Elementary’s Legacy Lives on Through Its Books
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