Building Your Practice with Social Media: From the Practitioner's Perspective

Have you thought about starting a Facebook fan page for your practice? Are your colleagues talking about blogging and you'd like to learn more? Are you curious about social media and how applicable it is to the eye care industry? What can it do for your business?

Our Social Media Spokesperson, Dr. Alan Glazier, answered these questions and more when he spoke about the social media journeys of five eye care practitioners (including his own!) during a luncheon at the American Academy of Optometry's Academy 2010 Meeting last month. Download or view Dr. Glazier's presentation below to learn how social media can help you:

  • Attract new patients
  • Retain existing patients
  • Differentiate your practice
  • Build your practice profitability

Building Your Practice with Social Media - from the Practitioner's Perspective.ppt (3.67 mb)

*to save the presentation to your computer, right click on the link and select "Save Target As"

How has social media helped your practice? Email us your success story at or comment on this post and we may feature you in upcoming blog posts.

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