Blog - For Your Practice - 5

ECP Viewpoints podcast: Dr. Michael Shaheen

PODCAST: Choosing Independent Private Practice

Dr. Jennifer Palombi discusses the advantages of independent provate practice with Dr. Mike Shaheen

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Outsourced Marketing: When to Invest in a Marketing Agency

Knowing When and Why to Invest in a Marketing Agency

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022 Best Practices Honoree Melissa Tada, OD, of Mountain View Vision in Colorado Springs, Colorado.

More Than a “Wow Factor”

Investing in New Technologies to Improve Patient Care—and Practice Profitability

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Elevate your practice's reputation by embracing sustainability

Sustainable practices in any business―including eye care practices―can elevate the business's reputation in the community and the industry.

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senior woman undergoing an eye exam with an eye care practitioner

The Toric Multifocal Opportunity

Grow your practice with toric multifocal contact lenses.

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Digital Marketing: One Practitioner's Experience

A sound digital marketing strategy can go a long way toward raising awareness of your practice and the services you offer within your community.

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ECP Viewpoints Podcast presented by CooperVision Best Practices - Dr. Nicolette Scott, Founder of Broadview Eye Center and Dr. Bryan Heitmeyer, Founder of Clearvue Vision Center

PODCAST: Enhancing the Patient Experience

In this first ECP Viewpoints Podcast episode, Dr. Nicolette Scott https://www.clearvuevision.com/and Dr. Bryan Heitmeyer discuss their approaches to enhancing the patient experience.

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patient holding a tablet on a virtual call with an eye care practitioner

The Lasting Effects of COVID-19 on Clinical Practice

As technology advances so has discussion about the possibilities of telehealth.

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Staff Training and Retention

Identifying the right candidates and leveraging the many available resources for training can help make the staff hiring and training process less daunting.

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Sustainability in Practice: Investing in Clean Energy

fBrian Spittle, OD, went from being a self-proclaimed skeptic to going all in with a sizeable investment in the sustainability of his practice.

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