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Practitioner home > ECP Viewpoints℠ > Practitioner Blog

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smiling young woman taking a selfie while hiking
Unlock More Prescriptions, Faster, with Biofinity® XR Toric

More than 2,300 parameters are now available for next‑day shipping in the U.S.

female millennial talking to her female optometrist during an eye exam
A New Lens on Aging

A new report reveals that multifocal contact lenses can become a more meaningful part of the presbyopia conversation—and why starting that conversation earlier may benefit patients and practices alike.

college graduate in cap and gown holding a diploma and a piggy bank
Playing the Long Game: Rethinking Student Loan Strategy as a New OD

Dr. Essence Johnson describes her student loan repayment journey and lessons she learned along the way.

Close-up of boy's hand holding a phone while he sits next to other kids who are also holding their phones
Can Big Tech Help Protect Kids’ Vision?

Apple’s eye health  features aim to encourage healthy behaviors and minimize myopia risk.

young man holding a contact lens on his index finger
No One Beats clariti® 1 day on Handling

Dr. Mike Shaheen outlines his top 4 reasons why clariti® 1 day is built for effortless handling and confident first fits for long-term wearing success.

Group of happy, older children outside.
Real Talk: What Successful ECPs are Doing Differently in Myopia Management

Three ALLDocs sublease ODs share the blueprint on how to launch, grow, and maintain a successful myopia management practice with MiSight® 1 day*.

cropped photo of optometry school student blair coffman golightly holding a loose, colored trial lens in front of her eye
Building a Strong Foundation in Optometry School: Year 2

Blair Golightly Coffman describes how second-year students can grow in confidence and transition to clinic.

An optician handing a patient a contact lens case.
Fostering Lifelong Contact Lens Wearer Success: A How to For Staff

Optician Andrew Bruce describes staff’s key role in whether patients become lifelong contact lens wearers. 

CooperVision's sponsored Wonder Seekers Myopia Exhibit at the Strong Museum in Rochester, NY
CooperVision Partners with Rochester Museum to Champion Children’s Vision

The partnership includes fun, interactive exhibits to promote myopia awareness, in addition to free eye screenings for children.

Cropped headshot of Myopia Collective Student Change Agent Chris Kang with blue background
Meet Student Change Agent Chris Kang

Chris Kang describes his journey from SUNY student to Myopia Collective Student Change Agent and what he envisions for the future of myopia management.

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