DEPTH OF
FOCUS
Expert-Led Insight for Modern Eyecare A quarterly publication providing eyecare professionals with strategies for practice management, staff training, and eyecare innovation.
Grow Your Contact Lens Practice
Explore practical strategies for growing a contact lens practice, featuring expert insights on attracting new wearers, leveraging staff, and expanding into specialty lenses and myopia management.
Table of Contents
| Page 4 | Don't Miss Out on the New Wearer Opportunity This roadmap illustrates five simple strategies to attract new contact lens wearers to your practice. |
| Page 6 | How to Grow Your Practice with Contact Lenses Contact lenses can be a great profit center without significant investment. Discover low cost, no cost, and creative ways to expand your CL patient base. |
| Page 9 | Elevate Your Contact Lens Practice with Myopia Management Treating myopia can help preserve a child's vision and offer practices a prime opportunity for category growth. Here's how to achieve both. |
| Page 12 | Is It True—Specialty Lenses are Just for Irregular Corneas? Scleral and hybrid lenses aren't just for severe dry eye or the most irregular corneas anymore—learn how they have a place in primary care optometry too. |
| Page 14 | Lean on Practice Staff to Expand Your Contact Lens Practice Discover how to create a streamlined contact lens program spearheaded by staff that will elevate your practice and entire team. |
Discover More
As part of its ongoing commitment to support eye care professionals in enhancing patient care and accelerating practice growth, CooperVision has introduced Depth of Focus—a quarterly editorial series featuring timely, expert-driven content on contact lens topics.