CooperVision Further Expands Parameters for MyDay® toric Contact Lenses in the U.S.

MyDay® Now Has More Prescription Options Than Any Other 1-Day Lens

DENVER, Colo., June 24, 2021 — CooperVision—a global leader in toric contact lenses—has announced expanded prescription options for MyDay® toric. Starting July 1 in the U.S., MyDay® lenses will be available in around-the-clock axes¹ and 0.25D steps in plus powers. With these additional parameters, MyDay® toric now has the most prescription options of any 1-day lens², and covers 95% of Biofinity® toric prescriptions—providing eye care professionals the opportunity to fit an even greater number of patients with astigmatism in a premium silicone hydrogel 1-day lens.

“CooperVision has the most prescribed toric contact lens portfolio in the U.S.³ and we are known around the world for our toric contact lens innovation and performance. The addition of new MyDay^® toric prescription options expands our commitment to providing a wide range of stable fit, comfortable silicone hydrogel 1-day toric options for patients with astigmatism,” said Michele Andrews, Vice President, Professional and Government Affairs, North America, CooperVision. “And for practitioners who know and love Biofinity® toric, they have the flexibility to offer their patients those ocular benefits replicated in a 1-day lens—it’s the features of one optic design with two options.”

CooperVision’s MyDay^® toric lenses combine the proven optic design features of Biofinity^® toric with the premium silicone hydrogel 1-day material of MyDay^®. This revered toric technology inherent in Biofinity® toric and MyDay® toric is called Optimized Toric Lens Geometry^™, and it provides uniform horizontal ISO thickness, an optimized ballast band design, a large toric optic zone, and a smooth, continuous surface to make it an easy-to-fit, stable toric lens. In addition, the MyDay^® family of lenses is made with Aquaform^® Technology, which locks moisture into the lens and keeps it soft for a comfortable lens-wearing experience. This natural wettability can help wearers’ eyes feel less dry without coatings or surface treatments. And while the lens provides optimal comfort, it remains strong enough to ensure exceptional handling.^4,5† MyDay® toric’s built-in UV blocker filters 85% of UVA and 96% of UVB rays*.

Eye care professionals will be able to fit a greater number of 1-day toric patients in MyDay^® toric with the addition of the following prescription options (in bold):

“Nearly half of my patients have clinically significant astigmatism, so having a 1-day toric lens that I can trust to perform reliably has been a game changer,” said John McIntyre, OD, of Drs McIntyre, Garza, Avila and Jurica, O.D. in Corpus Christi, Texas. “My patients absolutely love MyDay toric, so I’m excited to have even more prescription options available.”

To help streamline the fitting process and save valuable chair time, CooperVision also offers the OptiExpert^® fitting app. This app, which makes toric lens fitting easy, is an essential tool for your practice, designed to speed up contact lens selection^6,7, save you time on toric and multifocal fittings^7,8 and make your patient’s experience better than ever. OptiExpert^® is available on the App Store, Google Play and CooperVision website.

For more information about MyDay^® toric and CooperVision’s leading toric portfolio, visit coopervision.com/toric.  

* Warning: UV-absorbing contact lenses are not substitutes for protective UV-absorbing eyewear, such as UV-absorbing goggles or sunglasses, because they do not completely cover the eye and surrounding area. Patients should continue to use UV-absorbing eyewear as directed.

† CVI SiHy toric products with Optimized Toric Lens Geometry™ are compared individually to at least one of the listed products as follows:  Biofinity® toric and Avaira Vitality® toric vs. Acuvue Oasys for Astigmatism, Acuvue Vita for Astigmatism, Air Optix for Astigmatism and Ultra for Astigmatism;  MyDay® toric vs. 1-Day Acuvue Moist for Astigmatism. 

¹ Around the clock axis in 10° from Plano to -6.00D in -0.75DC, 1.25DC and -1.75DC.

² CVI data on file 2021. Based on number of  prescription options available in the USA across all soft 1 day toric lenses as reported by the 4 main manufacturers.

³ CooperVision data on file, 2017-2019. Based on number of US soft contact lens fits. Includes CooperVision branded and customer-branded equivalent lenses. US industry reports and internal estimates.

⁴ CVI data on file 2020; review of performance 9 soft toric CL studies with Optimized Toric Lens Geometry™ lenses; n=383.

⁵ Stifel (equity research firm) 2013, 21 UK practitioners surveyed comparing performance of MyDay with other silicone hydrogel daily disposables.

⁶ Based on use with Biofinity® toric, MyDay® toric and clariti® 1 day toric lenses.

⁷ Luensmann D et al. Toric lens fitting success supported by an online fitting App. Poster to be presented at NCC/BCLA 2020.

⁸ CVI data on file 2019. Retrospective analysis; N=55 subjects (110 eyes); DV Rx +1.25D to -3.25D, add powers +1.25 to +2.50DS.