Why is Mobile Marketing Important?
Currently 86 million Americans shop on their smartphones
With an increase of smartphone users, mobile marketing has become an integral component that is necessary for the success of any eye care practice’s...
CV+ Blog
CV+ Blog
Ways Your Practice Can Utilize Instagram
Are you looking for a way to increase your mobile social platform? One application that has caught the eye of many social media users is Instagram. Today, Instagram has more daily active users on mobile than Twitter.
Instagram? What is that?...
7 Steps to Creating a Social Media Contest
Connecting with patients is a common concern for doctors in optometric practices. Are you looking for new ways to increase your social media reach? Do you feel like you haven’t increased your fan and follower counts? One way to develop interest and...
Facebook Advertising Showdown: Sponsored Stories vs. Promoted Posts
The Definitions:
Many don’t realize this but when a Facebook business page publishes a piece of content, it does not get shown to your entire group of Facebook fans. In fact, it gets shown to a very small percentage.
Facebook estimates that only 16...
How to Make Bad Reviews Look Good: Using Local Directories to Your Advantage
After the recent upheaval in online reviews, business owners have walked away from their computer screens disgruntled and anxious over what their patients have said or will say. However, there are a few small things every practice can engage in to...
Measuring Your Social Worth
How online social measurement tools can help you.
There’s no doubt, people love to discuss everything on the Internet. But what—and who—are they talking about?
Good question!
And when there’s a void of information on the Web, there’s usually someone...
Facebook Page Engagement
Facebook business pages’ main focus is fan engagement. It is crucial that your practice’s fan page is updated on a frequent basis with fresh, interesting, and engaging content. Utilize your Facebook page as a way to create an online community – a...
Facebook Integration
Once you have created a Facebook Page for your practice, you can integrate that Page with your practice’s website. Facebook has developed what’s called a “social plugin” where you can install Facebook features onto your website such as a “like”...
Basics of Web Design: SEO in Mind
Although images and videos may entice a visitor to your website, well-established, on-site SEO – search engine optimization – is more important when determining your website’s Google rankings. In the U.S. alone, Google controls more than 90 percent...
Facebook Marketing for Optometrists
With the advent of the mobile smartphone and social media applications, there has never been a better time to launch and grow your practice with these new tools. The road to success in social media may be very winding and confusing with so many...
