Establishing an eye care blog that people want to keep up with depends on a few key practices.
Expertise: As an expert in your field, you have knowledge and experience that people want to know. The information you pass along to your patients as you...
CV+ Blog: optometry marketing
Email Marketing Best Practices
Many of us experience the overwhelming feeling of logging into our email accounts, only to be greeted by an inbox that has grown well into the double digits overnight. So what do we do? We quickly skim the subject lines and the senders in an...
Mobile Marketing And Your Practice
Why is Mobile Marketing Important?
Currently 86 million Americans shop on their smartphones
With an increase of smartphone users, mobile marketing has become an integral component that is necessary for the success of any eye care practice’s...
